Authentic, straightforward and unmistakable! Our brand ambassador Jürgen Klopp

Jürgen Klopp and ERDINGER – that fits! Passion, down-to-earthness and joie de vivre characterize us both.
That is why it is the perfect ambassador for our wheat beer all over the world. We are proud to have gained a personality full of charisma in him, who creates identity with his absolute quality standards and his zest for life.
The new campaigns by ERDINGER Weißbräu and Jürgen Klopp are causing a sensation – worldwide.The spectacular “Never skim an ERDINGER” spot started in Great Britain in mid-June last year.The focus here is on the beauty and enjoyment of the head of foam on a freshly poured ERDINGER, presented in a unique way by Jürgen Klopp.
Within a very short time the spot became a viral hit and “Never skim an ERDINGER” is well on the way to becoming a “winged word”.
In Germany, the “weekend feeling” is at the center of the ongoing “wheat beer is weekend” campaign: relax, come down, just have fun.This feeling is not tied to a Saturday or Sunday, you can have it every day.

Wheat beer in the Celebration Edition launched.
Under the motto “Whatever you celebrate, celebrate it with ERDINGER “ensures a strong one Sale.
Mobilized in Germany the box addition in the form of the Jürgen Klopp cap and the exclusive competition for a trip to Liverpool many Fans.
All fan merchandise will also be over the ERDINGER fan shop.
Because the Success in the UK, Germany and a few other countries shows that campaigns tailored to the market with reliable partners always pay off.
We will use this potential in the best possible way use and expand.